FlatRateChat
Pricing · examples checked October 16, 2026
Wix chatbot pricing: credits vs flat rate
Most AI chatbot apps for Wix price one of three ways: AI credits, a monthly allowance of messages or conversations, or a flat rate. Understanding the difference matters more than the headline number.
Credit pricing
You get a monthly pool of “credits”. Each AI answer uses some, and so may other AI features in the same account. When the pool runs out, one of two things happens: the chatbot stops or goes offline, or it keeps answering and you buy more. The plan page does not always say which.
Wix’s own Smart Chat is the clearest example on Wix. Its AI answers draw on the AI credits included in your Wix site plan, a balance shared with the AI Custom Agent, the AI Marketing Agent and other Wix AI tools (Wix Help Center, checked October 16, 2026). When the credits are used up, Smart Chat switches to offline mode. The free Wix plan includes up to 30 credits a day and 120 a month; for Premium plans Wix publishes estimated Smart Chat actions a month of up to 150 (Light), 200 (Core), 300 (Business) and 1,000 (Business Elite), described as examples rather than guarantees, and unused credits do not roll over (About AI Credits, checked October 16, 2026).
Credits are fine if your traffic is steady and you check the dashboard. They are a problem when a post gets shared, when a seasonal rush arrives, or when a script sends a thousand junk questions in an hour. That is the week you most want the chatbot working.
Per-message and per-conversation pricing
The second model is a plain monthly allowance of messages, AI responses or conversations, with tiers. Two App Market examples, as shown on their listings with the Monthly toggle on October 16, 2026:
- AI Chatbot & Live Chat Agent by Ultimo Bots: free plan with 20 AI responses one-time; Smart $19 a month for 500 AI responses a month; Boost $39 for 2,000; Ultimo $79 for 10,000.
- AI Chatbot | Propane Chat: Spark free with 10 live site messages a month; Ember $17 a month for 4k messages a month; Fire $28; Torch $50. The listing says a Premium site is required.
Live-chat apps often meter conversations rather than AI answers and sell AI separately. Chatway, for instance, lists 50 live chat conversations a month on its free plan and 200 on its $39 Business plan, with “Optional AI chatbot credits”; its own pricing page prices the AI agent at $0.50 per resolved conversation, with the first 10 free (chatway.app/pricing, checked October 16, 2026).
Questions to ask any metered app: How many credits or messages does one answer use? What exactly happens at zero? Can my bill be higher than the plan price? Do unused credits roll over?
Flat-rate pricing
You pay one monthly price and the chatbot stays on. A sensible flat-rate plan still has a fair-use line so that abuse does not break the service, but it should be stated as a rate limit, not a cutoff or a surcharge. For example: 5,000 answers a month included; above that, up to 10 answers an hour until the next monthly cycle; no overage charges.
Flat rate is the right choice when you want to install the chatbot and stop thinking about it, which is most small business owners.
Free plans
A free plan is useful for finding out whether visitors use the chatbot at all before paying. Check two things: what happens when the free allowance is used up (the chatbot should stay up and point visitors to your contact details, not disappear), and whether the free plan ever expires.
How FlatRateChat prices on Wix
Every plan is a flat rate: no per-message charges and no credits.
- Basic, free. Up to 50 pages read and 100 AI answers a month, weekly re-read, no card, no watermark, free for as long as the app is installed. When the month’s answers are used up the bubble stays and shows your contact details until the 1st.
- Starter, $19 a month (or $15 a month billed yearly). Up to 100 pages and 1,000 AI answers a month.
- Full, $59 a month (or $49 a month billed yearly). Up to 500 pages and 5,000 AI answers a month.
On both paid plans, above the included answers your bot keeps answering at up to 10 answers an hour until the next monthly cycle. No overage charges. Your price stays locked while your subscription stays active. Paid plans are plus applicable tax, if required, are billed through your Wix account, start with a 14-day free trial, and can be cancelled any time from your Wix subscriptions page. It runs on its own AI, so it does not touch your site’s built-in AI credits. Details on the FlatRateChat for Wix page.
The one-sentence rule
If you cannot say in one sentence what your chatbot will cost on your busiest month, pick the plan where the answer is “the same as every other month”.
Competitor figures are from the linked listings and pricing pages as checked on October 16, 2026; they change, so confirm on the listing before you buy. For a wider look at the apps themselves, see Best AI chatbot apps for Wix and Wix Smart Chat alternatives; to install one, start with How to add an AI chatbot to a Wix site.